Expand Your Market by 25%

1.3 billion people worldwide live with disabilities, representing over £250 billion in annual spending power in the UK alone. An accessible website opens your business to this significant, underserved market segment.

Reduce Financial Risks

The regulatory landscape continues to tighten, and non-compliance exposes your business to potentially expensive litigation and / or fines. Retrofit costs and roadmap derailing also have a price; any way you look at it, proactive accessibility dramatically reduces financial risk.

Future-Proof for Technology

Accessible websites use clean, well-structured code that AI agents, voice assistants, and search engines can easily parse. As technology evolves, your accessible foundation gives you a competitive edge in emerging channels.

a circular graphic highlighting how embedding accessibility is beneficial and self re-enforcing.

More accessible = higher performing

An accessible website offers a better user experience by making content easier to navigate, understand, and interact with for everyone, not just people with disabilities.

Improved usability leads to higher engagement, lower bounce rates, and better performance across devices and platforms. Accessibility best practices also enhance SEO, AI discovery, speed, and overall site efficiency, helping your website reach a wider audience and perform more effectively.

Investing in accessibility creates a positive feedback loop where benefits are interconnected and self-reinforcing. This loop is on-going; investing in accessibility is investing in your business.

A collage representing accessibility features including voice assisted text and a screen reader symbol

What accessibility really is:

  • Robust Development
    Designing and developing your site so that modern technology can successfully scan, convey, and convert it into the mediums that users prefer.
  • Clear User Experience
    Ensuring the content and user experience on your site is clear and logical for every visitor.
Book a meeting with us
a laptop showing a portion of Fanatic's website accessibility services interface which has sections: report overview (showing number of issues by level of priority) and issues by WCAG guidelines.

Our Custom Reporting Platform

We provide a dedicated client platform designed to give you total visibility over your website’s accessibility journey. Once logged in, you can instantly track your WCAG 2.2 compliance status and see exactly how your site holds up against the latest standards.

The platform goes beyond automated data; it features clear, actionable notes from our auditors to help you understand the nuances of the guidelines. You can monitor progress in real-time: issues currently being fixed by our developers, and any items that might be blocked or awaiting your approval. By combining automated scanning with expert manual reviews, we ensure you have a clear roadmap to a more accessible website.

US, EU and UK flag icons sit behind an accessibility icon.

We understand the legal landscape

Navigating the legal side of accessibility can be a bit of a minefield, but we’re here to help you make sense of it. Whether you’re dealing with the European Accessibility Act in the EU, the Equality Act here in the UK, or the shifting legal precedents in the US, the requirements are only getting stricter. We don’t just see this as a compliance exercise; we help you get ahead of these regulations proactively. It’s far more cost-effective to build an inclusive site now than to deal with the fallout of legal action or missed contracts later.

Request an audit

Website Accessibility Services

Fanatic has been building websites since 2001, so we’ve seen a lot change in that time. We’ve grown into a team where our accessibility experts are also designers and developers. That matters because it means we don’t just hand you a list of errors and walk away; we actually understand how WCAG standards intersect with your content and SEO, as well as the underlying design and technical structure of your site.

We’re in a unique position where we can both find the problems and provide the technical team to solve them properly.

1-Page Audit

See how your homepage is performing before moving forward with a broader audit. A great way to start if you have a small budget or if you still aren’t sure about accessibility auditing.

5-Page Audit

You choose, or let us choose: 5 different types of pages to test. Content such as images, forms, and video will allow for a well-rounded idea of how accessible your site is.

Custom Audit

We help you build an audit plan for your specific needs. Test core user journeys, new page styles, or interactive content. This package is whatever you need it to be.

Optional Extras

  • Remediation: Let our developers do the work.
  • Mobile Testing: Specific device-based audits.
  • Accessibility Statements: Customised compliance roadmaps.
  • Consultation: Initial meeting free of charge.
Reach out to make a plan

Our Accessibility Champions

Christina is seated at a desk working on a laptop in an office environment, with the word

Christina

Accessibility Designer
Hilda is seated at a desk in the office, smiling at the camera, wearing a blue jacket over a striped top, with a laptop, notebook, and monitor on the desk, and a blue wall with

Hilda

SEO Executive
Thomas is sitting at a desk in front of a large computer monitor, smiling at the camera in an office workspace.

Thomas

UX Designer & Digital Producer
Portrait of Sam seated at a desk in an open plan office, smiling at the camera with a laptop and monitor on the desk in front of him.

Sam G

Web Developer

Websites we made accessible

Benihana logo in black
Kona Grill logo in black on transparent background.
STK Steakhouse logo in black
“SAMURAI” wordmark in bold black brush style lettering.
Fish Shop Restaurant logo in black

Frequently Asked Questions

What is website accessibility?

Website accessibility refers to designing and developing websites so that people with disabilities, including visual, auditory, motor and cognitive impairments can use them effectively. It ensures content, navigation, and functionality are available to everyone. It has been around since the web was invented, so it is not a new idea.

Why is accessibility important for my website?

Accessible websites provide a better user experience for all visitors, not just those with disabilities. Incorporating accessibility best practices into your websites also ensures you are compliant with recent legislation, such as the American Disability Act (ADA) in the US, the European Accessibility Act (EAA) in the EU, and the Equality Act 2010 in the UK.

What accessibility requirements should my website meet?

The most globally recognised standard for digital inclusion is the Web Content Accessibility Guidelines (WCAG). While WCAG 2.1 Level AA has been the primary benchmark for several years, organisations are now transitioning to version 2.2 to address evolving user needs.

Interestingly, both the US Americans with Disabilities Act (ADA) and the UK Equality Act 2010 are similar in that they do not explicitly mention WCAG in their text for private businesses; instead, they set a broad legal duty to provide “equal access” and “reasonable adjustments”. In both countries, WCAG has become the “de facto” legal measure used by courts to determine if that duty has been met. This differs from the EU’s EAA, which relies on the EN 301 549 technical standard to define its requirements. Furthermore, ADA Title II in the US and the UK’s Public Sector Bodies Accessibility Regulations now specifically mandate WCAG compliance (v2.1 and v2.2 respectively) for government entities and public sector bodies.

How do I know if my website is accessible?

Whilst you can run an automated audit yourself, the most reliable and useful approach is to commission a professional accessibility audit and report. Our team combines technical testing with manual reviews to identify issues and provide actionable recommendations. We currently audit against WCAG 2.2 Level AA unless requested otherwise.

What happens if my website isn’t accessible?

An inaccessible website creates a “digital barrier” that prevents millions of users from engaging with your business. Beyond the legal risk of non-compliance, you face commercial loss: nearly 71% of disabled users will immediately leave a site they find difficult to use. Furthermore, modern AI search agents (like ChatGPT or Google AI) struggle to “read” and recommend poorly structured sites, meaning you risk losing visibility in the next generation of search results.

How often should accessibility be tested?

Accessibility should be reviewed regularly, especially after redesigns or new feature launches. We recommend annual audits at a minimum, with more frequent testing for organisations subject to strict compliance requirements.

What’s included in a website accessibility report?

Our accessibility reporting service provides a detailed analysis of your site against WCAG criteria. You’ll receive clear explanations of issues, prioritised recommendations, and practical guidance for your design and development team.

Can accessibility improvements help with SEO?

Yes, but in 2026, the benefit extends far beyond traditional search rankings. While accessibility features like alt text and semantic headings remain vital for SEO, they have become even more critical for AI discovery.

Modern AI agents (such as ChatGPT, Gemini, and Claude) “read” and navigate the web using the same technical foundations as screen readers. By adhering to WCAG standards, you aren’t just helping search engines index your pages; you are ensuring that AI models can accurately parse, summarise, and recommend your business in conversational search results. In short: if an AI agent cannot understand your site’s structure, it will not cite you as a trusted source.

Contact us today to get started

Learn how our accessibility service can help you meet compliance, reach a wider audience, and improve performance.

Hand holding a smartphone displaying the STK Steakhouse mobile website with a “Reserve Now” button, in a dimly lit restaurant setting with diners and cocktails in the background.
Case Study

STK Steakhouse Accessibility Case Study

October 2024 - Present
USA
USA
Case Study

Benihana Accessibility

2025
USA
USA

The Fanatic Blog

Read our blogs on accessibility and design

Reducing Risk: Guiding Benihana on their Accessibility Journey
November 5, 2025

Reducing Risk: Guiding Benihana on their Accessibility Journey

Accessibility
Restaurants
AI: The race to the middle?
November 4, 2025

AI: The race to the middle?

AI
Design
Development
Digital
When Machines Learned Chess (And When They Didn't)
November 3, 2025

When Machines Learned Chess (And When They Didn't)

AI
Design
When AI Eats Itself
August 13, 2025

When AI Eats Itself

AI
Design