We execute paid social media campaigns to deliver tightly targeted brand awareness efforts. Paid social activity allows us to expose specific audiences to relevant campaigns based on various targeting criteria, thereby focusing brand awareness spending more effectively than most other top-funnel activities.
We also integrate paid digital display advertising and mobile platforms to reach specific audiences at scale. We use extensive tracking to measure all goal-specific activities and refine our strategy month by month, using bespoke reporting to provide a clear rationale for all decisions.
