Fanatic Logo
  • Design

    We create brands and powerful digital experiences through web design & UX that audiences love to use, and create 3D motion graphics.

  • Web Development

    Combining WordPress or Umbraco with bespoke web development we create, host & support powerful technology that extends far beyond the typical website build.

  • Digital Marketing

    We grow audiences through organic and paid search and social optimisation, and maximise website performance through powerful analytical consultancy and UX CRO.

  • Our Team
  • Our Work
  •  
  • Testimonials
  • Blog

Contact Us

0117 953 2003 enquiries@fanatic.co.uk
Home / Digital Marketing / User Experience & CRO

User Experience & CRO

We track and report user behaviour data to improve the user experience of the site or app, aiming to convert the highest number of visitors into completed goals, whether it’s a checkout, booking, enquiry, or any other defined outcome. The user experience and resulting conversion rate can be enhanced by a combination of improving the design aesthetically and evolving the optimal user interface for your goals. This also includes refining the language used, the appropriate use of calls to action, and the quality of the content, as well as considering factors outside of design, such as pricing and competitive market conditions.

To achieve a higher-than-industry-average conversion rate, audience targeting, seasonality/timing, design, content, and the product or proposition all need to align.

Effect doctors project spread

Effect Doctors

SEO | PPC | Paid Social | User Experience & CRO | Email Marketing

FROM THE STUDIO

Latest from Instagram

A sneak peek of our winning design👀 More to come!

5 0
Open
A sneak peek of our winning design👀 More to come!

A few snaps from our recent boat trip around Bristol Harbour ☀️⛴️

Some of the team set sail for an afternoon of sunshine, sightseeing and surprisingly good trivia. They spotted the old warehouses once used for cheese and tobacco, glimpsed Clifton’s colourful houses (plus a cameo from local legend Gary the Goose) and learnt a thing or two along the way.

We wrapped things up the right way: cold beers, calamari and chips by the water. A very Bristol kind of evening.

16 0
Open
A few snaps from our recent boat trip around Bristol Harbour ☀️⛴️

Some of the team set sail for an afternoon of sunshine, sightseeing and surprisingly good trivia. They spotted the old warehouses once used for cheese and tobacco, glimpsed Clifton’s colourful houses (plus a cameo from local legend Gary the Goose) and learnt a thing or two along the way.

We wrapped things up the right way: cold beers, calamari and chips by the water. A very Bristol kind of evening.

Say hi to Althea, our new CRM & Marketing Specialist 👋📩

With a background spanning digital, legal and healthcare sectors (plus a stint managing ski chalets in the Alps), Althea brings a data-driven yet creative approach to email strategy. She’s already getting stuck into campaigns for our hospitality clients - a perfect fit for someone who loves food, travel and discovering new restaurants.

Outside of work, she’s a qualified yoga teacher, avid reader, and big fan of a beach or a mountain hike. We’re excited to have her on board!

11 0
Open
Say hi to Althea, our new CRM & Marketing Specialist 👋📩

With a background spanning digital, legal and healthcare sectors (plus a stint managing ski chalets in the Alps), Althea brings a data-driven yet creative approach to email strategy. She’s already getting stuck into campaigns for our hospitality clients - a perfect fit for someone who loves food, travel and discovering new restaurants.

Outside of work, she’s a qualified yoga teacher, avid reader, and big fan of a beach or a mountain hike. We’re excited to have her on board!

A few days ago, our Digital Director, Sam B spoke at AI World Congress in Kensington, sharing how AI is already shaping the way we work at Fanatic and the brands we support.

Sam explored the concept of Agency 4.0 and the dichotomy of AI in creative and digital industries. His talk focused on knowing when and where to integrate AI, and why understanding your team’s core strengths is key to making sure technology empowers people rather than replaces them.

Plenty of food for thought on the future of creativity and innovation.

8 0
Open
A few days ago, our Digital Director, Sam B spoke at AI World Congress in Kensington, sharing how AI is already shaping the way we work at Fanatic and the brands we support.

Sam explored the concept of Agency 4.0 and the dichotomy of AI in creative and digital industries. His talk focused on knowing when and where to integrate AI, and why understanding your team’s core strengths is key to making sure technology empowers people rather than replaces them.

Plenty of food for thought on the future of creativity and innovation.

Recently, we launched one of our biggest websites to date, @benihana, a teppanyaki-style restaurant in the US with a long history and an iconic brand.

We worked closely with the client to design and build a bold, energetic site that replaced their dated, tired website and helped them stand out in a competitive hospitality market.

Alongside the visual refresh, we also improved usability and functionality, integrating multiple systems to create a smoother, more seamless experience for users.

It’s been a brilliant project to be part of and we’re excited to keep building on Benihana’s digital experience from here!

14 0
Open
Recently, we launched one of our biggest websites to date, @benihana, a teppanyaki-style restaurant in the US with a long history and an iconic brand.

We worked closely with the client to design and build a bold, energetic site that replaced their dated, tired website and helped them stand out in a competitive hospitality market.

Alongside the visual refresh, we also improved usability and functionality, integrating multiple systems to create a smoother, more seamless experience for users.

It’s been a brilliant project to be part of and we’re excited to keep building on Benihana’s digital experience from here!
Follow on Instagram
Studio Scrapbook
July 2025

Studio Scrapbook

Read Now

Fanatic

The Tobacco Factory
Raleigh Rd, Southville
Bristol
BS3 1TF

enquiries@fanatic.co.uk 0117 953 2003 Get in touch
  • Google Partner logo
  • Bristol Creative Industry
  • Klavio Partner logo
  • Cyber Essentials Plus certified
  • Terms and Conditions
  • Privacy Policy
  • Cookie Policy
  • Accessibility Statement

© Fanatic 2024