Benny is an SEO Specialist at Fanatic, where she works on organic search for clients across hospitality, events and venues.
Benny has a BSc in Business and Systems Management from the University of Portsmouth. She began her career as a graduate consultant at an IT services consultancy, where a secondment in the marketing team introduced her to SEO. She enjoyed it enough to make it her career and joined Fanatic three years ago.
Technical SEO is where she is happiest. Benny loves troubleshooting, working out what has gone wrong and fixing it, and she pairs that with on-page and content work so a site performs well for both search engines and the people using it.
She also looks after her clients’ reporting and strategy. Benny uses performance data to show clients what is working and why, and to decide where the work should focus next.
